Finances
Sunday, February 4th, 2007This is probably the thorniest issue facing all entrepreneurs during an inflexion phase in their business’s life.  Do I borrow from credit cards? Do I seek seed capital from family and friends? Do I go to angel investors or VC firms? Do I simply give up?
It all depends on nature of your business and what your goals are. Some have found success by borrowing from credit cards (as one friend of my friend spectacularly successfully has done). Some went to their immediate and extended family members, and also partnered up with their friends. Some were lucky and received financing from banks or VC. My advice is, if your business is still struggling to pay its monthly bills while working hard to generate sufficient revenue - focus on increasing revenue. The goal is to make the business self-sufficient, i.e. able to cover monthly bills itself, without resorting to your monthly cash infusions. Once the business is just that, able to cover its own bills itself, only then you can dream of expanding the business. Like people say, it’s step by step process.
Good luck!